How it started. Early in 1923, Lever Brothers – the company that went on to become Unilever – set out to create a richly fragranced but affordable toilet soap. LUX was the result. The first iteration of the soap bar sold for 10 cents in the US and was advertised as being suitable for the face, hands and bath.
May 12, 2023
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LUX is a global brand developed by Unilever. ... Lux is marketed primarily in South Asian countries such as India, Bangladesh, Pakistan, and Sri Lanka. It is also ...
Lux AB has its roots in Sweden. In the beginning, the company produced kerosene lamps, from which the company name “Lux” was derived: the Latin word means “ ...
Lux industries, previously known as Biswanath Hosiery Mills, is an Indian underwear company headquartered in Kolkata, West Bengal, India.
Sep 13, 2023 · Since its US launch in 1923, LUX soap has been advertised by Marilyn Monroe, launched in over 100 countries and become the world's No.1 ...
The LUX brand story is twofold. Marked firstly by a desire to bring women across the globe the best of beauty and highlight the pleasure that one can find in ...
Even so, it sold at an affordable 10 cents. Between 1928 and 1940, Lux entered UK, India, Argentina and Thailand. The brand was smart enough to figure out that ...
May 24, 2016 · The company began selling what they first named "Sunlight Flakes" in England in 1899, though the name was changed to "Lux" in 1900. As a trade ...
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Jul 14, 2023 · The brand has a rich history that dates back to the early 20th century, when it was first introduced in India. Over the years, Lux Soap has ...